The SNCF has launched its first mobile website to enable their users to prepare their car pooling online ! Developed by Mobil’It Studio in partnership with Greencove, the mobile website offers to users the ability to find and offer rides from the train stations. The mobile users access the mobile site by flashing the QR codes placed on the station terminals. Your SNCF carpooling in mobile web ! From the SNCF [...]

Even if in 2010 the rate smartphones sales and the number of applications downloads increased, 2011 will be the year of the social mobile marketing ! Social Networks, real time, contextualization, personnalization, mobile advertising, users tracking… The mobile has every assets to engage your community to your brand and to secure the loyalty of your customers ! The e-marketing agency AppoloBravo proposes that document on the 2011 trends about mobile marketing [...]

Mobil’it Studio wishes you Happy New Year 2011 and offers you two presents for the occasion : >> 4 practical sheets about mobile marketing to download for free >> The Let’s Pong game exceptionally for free up to and including the 23th of January 2011 !

The mobile is moving more then ever : 20% of french people use location ! These figures on the use of location on smartphone come from an Ifop study for the BNP Paribas workshop, disclosing that a french out of five uses the location to : >> know a route for 23% of the french in 2010, >> to locate by car for 18% of the french in 2010, >> to [...]

The facebook application is the most used on smartphone ! With 150 million connections to the social network via mobile, The mobile marketing is booming. There is only a step until the new generation phones modify the use of the social network ! The iPhone users are the mobile internet users who are more often connected to facebook, with Blackberry and Androïd left behind. If all the mobile internet users access [...]