Sportytrader, first betting communauty in Europe, entrusted Mobil’IT Studio with the developping of its iPhone and Androïd applications ! Balance sheet figures :
- > First free application on the Apple Store in the « Sport » category
- > More than 30 000 downloads in 3 weeks (12th of april)
- > A user retention rate higher than 90%
- > Up to 20 000 logs per day
The application Sportytrader reached the first place of the sports category in the AppStore and was propeled in the top25 of free iPhone applications !
Livescore : manage real time !
The success of the application is explained by the respect of the golden rules of mobile : don’t stick to the functionalities of your website and profit from the advantages of contextualization, location and real time of smartphones !
here there are, the main functionalities of the application :
- Follow up of games in real time
- Share on social networks and through email
- Manage favourite in the application
- Notification Alerts on Apple (APNS) and android (C2DM)
- Welcoming Splashscreen at downloading
- Comparative of odds from the bookmakers
Datas are also syncronized in relation to the website Sportytrader
Communication around the application
Mobil’it Studio came along Sportytrader on the platforms of communication specialized in mobile such as AppVIP or Appsteur.
The analytics integrated to the application
Thanks to a tracking solution integrated in the application android and iPhone, the tools permit to follow the number of downloading, the sessions, the motor pool or the OS downloading the application. A lot of other datas are available.
Users story have been written in order to follow events and screenplay to get the user experience in the application.
Download the application Sportytrader !
Find the application Sportytrader on Apple Store and on android :
